Insights
Creating high-quality product images is a costly and time-consuming process, requiring extensive manual efforts like photography, editing, styling, and modelling. When this process is finished, you might need the images for a different purpose than initially thought, such as try-ons or mood photos. AI offers new, efficient possibilities for enhancing, generating and categorizing your product images. Learn more!
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While the potential of AI is vast, its true value shines when applied to specific challenges and opportunities within a business. One of the areas where AI demonstrates its transformative power is in enriching product photography.
When creating product photos, you will most likely stumble upon some really troublesome aspects of the craft. First of all, the process of taking product photos is expensive . Think of costs for models, photographers, renting a studio, editing, etc. But if you look past the extensive costs of a photoshoot, you will notice that it is also a very time-consuming process when everything must be done by hand. And when you finally think you’re done, you might realize you didn’t get the right picture for the occasion, want to resize it, or place it in a mood shot. You only get one chance to do it right.
There is a smart solution to improve this time- and resource extensive process. Nowadays we have the possibility to take all those time- and resource-consuming operations out of your hands. The solution, if used correctly, being AI. AI has the capability of generating completely new images or expanding on the images you already have. You won’t have to spend a lot of resources on models and photographers when AI can create stunning images using digitally generated models wearing or using your product. Think of all the time and money you would save by not having to go through the entire photoshoot process. You could be done in a few clicks.
Want to know more about how implementing AI into your business can innovate your product photo processes? Below are six ways AI can help you save time and cut costs.
Make your product photos pop by placing them in a fitting environment. Show customers what your product would look like if they bought it for themselves.
Enhance your product photography by showcasing it in a setting that resonates with your audience. Mood shots place your products in a relevant and inspiring context, allowing customers to visualize how the items fit into their lives. Whether it’s a cozy living room for furniture or a vibrant outdoor scene for sports gear, these images create an emotional connection, making your products more appealing and relatable. Mood shots not only highlight your product’s features but also evoke a lifestyle that customers aspire to, increasing the likelihood of purchase.
Remove the background of your product photos and use transparent images to display your product by itself.
Remove the background of your product photos to showcase your product on its own with a clean, transparent background. This technique helps your product stand out by eliminating distractions, allowing customers to focus solely on what’s important. Whether for an online store, social media, or advertising, background removal gives your product a professional, polished look and ensures consistency across various platforms.
Use AI generated images based on existing products as category images. By using an image of a non-existent product, while capturing the essence of the product category, show your customers what type of products are available without excluding suppliers.
Use AI-generated images based on existing products to create category visuals. By generating images of non-existent items that still capture the essence of the product category, you can give your customers a clear idea of the types of products available, without being limited to specific brands or suppliers. This approach keeps your catalog fresh, diverse, and inclusive, helping customers navigate through different product categories with ease.
Categorize and add labels to your product photos to easily find and identify them later.
Streamline your product management by categorizing and labeling your product photos. This method makes it easier to find and identify products later, helping to organize your image library. Whether you’re organizing by product type, color, size, or style, labeling helps improve workflow and ensures your team can efficiently access images when needed for promotions, updates, or inventory management.
Fit your product photos to your needs by cropping and/or resizing them. Make sure your images fit perfectly for whatever purpose.
Ensure your product images fit perfectly for any purpose by cropping or resizing them to your personal preferences. Whether you’re preparing images for your website, social media, or advertisements, adjusting the dimensions allows you to present your products in the best possible way. Cropping helps remove unnecessary elements and shifting focus within the image, while resizing ensures consistency across various platforms, making your product presentation seamless.
Stop wasting time on expensive photoshoots and use AI models to show off your product. Use AI models to show customers what your product would look like when worn by them.
Save time and resources by replacing costly photoshoots with AI-generated models to showcase your products. Use AI to display how your product would look when worn or used by someone, providing customers with a more realistic view of how it fits into their lives. This can be especially useful for fashion, accessories, or fitness products, as AI models allow for endless variations without the need for a physical photoshoot.
Using these tools and techniques, you can elevate your product photography and create a stronger connection with your customers at the same time. From inspiring mood shots and professional background removal to AI models and efficient categorization, each element contributes to a more appealing and user-friendly shopping experience.By combining smart technologies with creative presentation, your product will not only be more visually attractive, but also more relevant and accessible to your audience.
As you can see, focused AI tools can transform your product images, making it easier than ever to create high-quality, engaging visuals. Imagine having all these tools at your fingertips, streamlining your workflow and delivering professional results effortlessly and at low cost. If you’re thinking, “I need this for my business,” you’re not alone.
Meet PowerImprove.ai, one of Squadra’s SaaS-solution for Product Data & E-commerce. Designed as the ultimate solution for your product photography and content creation challenges, PowerImprove.ai leverages innovative AI technology to optimize every step of the process. Whether it’s creating stunning visuals, personalizing content, or managing your assets with precision, PowerImprove.ai helps you achieve more, faster, and with less effort.
Ready to leave outdated processes behind and elevate your business with smarter, AI-driven solutions? PowerImprove.ai is here to make it happen. Let’s take your product photography—and your business—to the next level. Are you ready to make the leap? Contact us today for more information or a free demo!