Blog

April 24, 2026 • 5 min read • PIM
PXM vs PIM: What Are The Differences?
Product information is the engine behind every e-commerce strategy. It’s no surprise that many organizations have invested heavily in a PIM system. Yet in practice, conversion rates and customer experience often fall short. Why? Because having high quality product data is not the same as delivering a compelling product experience. That’s exactly where PXM comes in. Want to understand the differences between PIM and PXM? Read on.

April 14, 2026 • 11 min read • Laws & Regulations
EU Product Data Regulations 2026-2030: What Your Business Needs to Know.
In the next years, the European Union is rolling out one of its most impactful regulatory programs, with a leading role for product data. Whether you manufacture, import, distribute, or sell physical products in the EU; new laws are changing what data you must collect, store, prove, and share. Read more to learn about the key regulations, what they require, and how to build a solid data foundation for your organization to meet compliance.

March 19, 2026 • 6 min read • MDM
Vendor Master Data Management: The Key To Reliable Supply Chains
Vendor Master Data Management helps organizations centrally manage, validate, and make supplier information available across all systems and departments. In this article, you will learn what Vendor MDM entails, why it is essential for large organizations, and how it contributes to better decision-making in procurement and supply chain management.

March 3, 2026 • 7 min read • GEO
GEO: How AI Tools Can Find, Understand, and Recommend Your Products
AI platforms such as ChatGPT, Gemini, Claude, and Perplexity are rapidly transforming into important ecommerce channels. More and more consumers begin their buying journey inside an LLM interface, where AI assists them in product discovery and purchasing decisions. This makes it essential to optimize product data and content for AI-driven systems. This approach is known as Generative Engine Optimization (GEO).




